HairToStay Salon-a-Thon

Salons Across the Nation Join Forces for 
October Breast Cancer Awareness Month

Changing the Lives of Thousands of Cancer Patients and Their Families

Andrew Todd

Many of us have had the painful experience of cutting a client's hair as they undergo chemotherapy. Wouldn't it be fantastic if that was something we never had to do again? Supporting HairToStay's October Salon-a-Thon will tie your salon to a cause that will resonate strongly within your community and among your clients.

Andrew Todd - Owner, diPietro Todd Salons

What is the HairToStay Salon-a-Thon

The Salon-a-Thon is open to hair and beauty salons anywhere in the U.S. It’s a wonderful way for your salon to help thousands of patients avoid one of the most devastating side effects of chemotherapy eliminating the heartbreak of chemo cuts.

  • An innovative fundraising campaign that’s truly a cut above the rest – designed specifically for hair salons and the hair care industry.
  • Staged in salons across the country throughout Breast Cancer Awareness Month.
  • Publicized through aggressive PR, social media and ad campaigns.
  • An opportunity to build your brand among your customers and community by supporting a great cause that is perfectly aligned with your business.

Every $1,000 raised will change the life of a cancer patient.

Choose an Approach that Works Best for Your Salon

We’re open to explore more ideas about how to participate. Contact us by completing the signup form.

  • Host a Salon-a-Thon

    Pick a day or days during the month of October and hold a Salon-a-Thon event at your salon. Donate your proceeds for that day to HairToStay. Many salons are choosing to hold the event on a Monday when they’re normally closed.

  • Collect Client Donations

    Ask your clients to donate side-by-side with you during Salon-a-Thon. Possibly offer to match a portion of their donations.

  • Set a Goal

    Every $1,000 subsidizes another patient.  How many lives can your salon try to change? Donate a percentage of your total product and/or service revenues for the entire month of October.

On May 15, 2017, Revery Salon in Mill Valley, CA held the first HairToStay Salon-a-Thon and raised several thousand dollars for HairToStay!

The HairToStay Salon-a-Thon we did this May was a win-win. Our clients felt great about being part of this special cause and our stylists felt great about being able to use their talents to give back in such a meaningful way”, said Heather Fultz, co-owner of Revery Hair Salon and Shavery Barber Shop in Mill Valley, CA. “Every cut, blow-out, highlight and shave mattered. The salon-a-thon was also a great way to introduce new folks to our salon and barber shop. In the end, it was not just about creating a great look, it was also about creating a great feeling. Our staff is excited to do it again!"

We’ll Guide You Every Step of the Way

Our Salon-a-Thon Toolkit is a step-by-step guide to organizing, promoting and executing your Salon-a-Thon based on input from salon managers and stylist who have had first-hand experience staging the event. Once you sign up, you will be contacted by a HTS representative and we will support you with the following materials.

  • Concise information to help your stylists and staff members answer questions about scalp cooling, the cause and the event
  • Email and social media templates to inform and promote the event to your clients and community about the event
  • Press release templates to help you engage the local media in the cause
  • Collateral materials such as static cling signage that you can easily attach to stylist stations or salon windows and printable flyers that you can hand out to clients to educate them on scalp cooling and your Salon-a-Thon event

You will also receive promotional support from HairToStay in our National and local advertising and PR campaigns. We are conducting an aggressive social media campaign to help create buzz.  Your salon will be featured as a participant on our webpage and within our social media network.

Revery Salon HairToStay

If you're interested in participating in HairToStay National Salon-a-Thon, please fill out the following form.  We will send you a Welcome Kit with additional information ASAP.  Thank you!


Salon-a-Thon Campaign Sponsorship

If you’re a hair care products manufacturer, distributor or service supplier to the salon industry, this is a great opportunity to associate your brand with a perfectly aligned cause that puts your brand in front of hundreds of salons owners and stylists and thousands of their clients.